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San Jose roots run deep for NHL’s first Latino chief executive

The siblings have not forgotten what their mother, Lucia Velez, used to chant at their Eastside San Jose home.

Duro duro a los libros — hit the books hard.

Xavier Gutierrez, Lucia’s oldest child, took those words to heart as a student at Bellarmine College Prep, and later at Harvard University and when earning a law degree at Stanford.

Gutierrez, who became the first Latino president and chief executive of a National Hockey League team on June 8, has followed the guiding principles of his parents to break barriers in what he proudly describes as a symbol of the American Dream.