Back to the San Francisco 49ers Newsfeed

A Niners fan turned passion for his team into a lucrative vintage gear and pins business

As far back as Tommy Nello can remember, he’s always lived and died by the San Francisco 49ers. His earliest memories trace back to the iconic Super Bowl blowout of the San Diego Chargers in 1995, he stayed strong through the wilderness years of last place finishes, and celebrated the rejuvenated Colin Kaepernick era. Now, after all these seasons of dedicated fandom, Nello's love of the Niners has become inextricably tied to everything he does. It’s a part of his family, his business, and his music.

This wasn’t always the easiest journey, as Nello spent his formative years in West Los Angeles (and still lives in Southern California to this day).