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Coming up with a new name for the AT&T Center

With their partnership with AT&T coming to an end after the 2021-22. the San Antonio Spurs will be looking to rename their arena for the second time since it was opened in 2002. The first time was out their control, as the originally-named SBC Center switched over the the AT&T Center after SBC Communications changed its name to AT&T Inc, but now the new naming rights are are in the Spurs hands, and they will be using Legends Global Partnerships to represent Spurs Sports & Entertainment in securing a new naming rights partner.

“We are grateful to AT&T for their commitment to our organization and community over the last two decades,” said Brandon Gayle, Chief Operating Officer for SS&E.