In the latest campaign the support the school's push to build new facilities, the Rutgers athletics department announced Monday a crowdfunding initiative intended to spur investment from new donors.
Called the "Captains Program,'' the campaign will look to identify 100 leaders who agree to pledge a monthly gift for five years as well as recruit a team with as many donors as possible to enroll in the monthly pledge program for the $100 million R Big Ten Build.
In addition to educating, managing and growing their networks, the so-called "captains'' will provide progress updates to campaign leaders and participate in meetings and conference calls.