(Author’s note: This article will get a little nerdy. My trade is in market research, where I use a ton of applied statistics, so I enjoy this kind of stuff. But rest assured, advanced analytics may not impact your enjoyment of college basketball at all, depending on your point of view. The goal of this article is to explain one popular advanced analytical approach, KenPom, at a beginner’s level, to help readers better understand the metrics and avoid confusion in OTB’s game previews.)
Utilizing advanced statistics from the analytics site KenPom is something Aaron does quite frequently during the season, including every game preview.