Sources close to the Jae Synth-directed video tell TMZ Hip Hop that 40 actually filmed the visual several months ago, and had always planned to drop it parallel to the Warriors' postseason run.
The clip also leverages plenty of star power ... with cameos from JAY-Z, Diddy, Snoop Dogg, Too $hort, 2 Chainz and GSW stars Steph Curry and Draymond Green.
But, the rollout takes on new meaning now in the wake of his removal from Sacramento's Golden 1 Center last Sunday, which resulted in 40 deeming the org racist -- but both sides are putting it in the rearview.