Financial terms of the deal were not disclosed.
"When I first signed with Nike, I couldn't have dreamed of how far we'd go in this partnership. We've done amazing work creatively and philanthropically," Durant said in a post on Boardroom, the media outlet he co-founded. "We've done amazing work creatively and philanthropically. We've traveled the world together and built a business that will now last forever. I'm excited for the future and honored to be in rare company with this deal.