Came across an interesting study conducted by Bryce Rossler for his SIS Blog. He broke down all 32 teams “reactionary” playcalling. That is, how often they pass or ran after big plays, positive or negative. It’s an idea created by Bill Walsh decades ago, refined and explored here.
They’re broken down into the following categories: pass/run rate after a passing first down, rushing first down, explosive pass play, explosive run play, first down incompletion, 2nd down after a sack, possession after your own turnover, possession after opposing turnover, and first play of the drive.