How much more can or should Penn State spend to keep James Franklin?

James Franklin greets fans before a recent game against Indiana at Beaver Stadium.ALTOONA, Pa. -- Penn State has 31 varsity sports. And it wants to keep up with the Joneses as much as possible in the fast-moving arms race of college football.

Oh, the school also has to pay for huge renovations to Beaver Stadium. And the Bryce Jordan Center still needs work, along with other facilities on campus.

There will come a point in time when Penn State has to decide one very important thing: How much can it afford to pay James Franklin before someone finally says, "Enough is enough, if he wants more, we have to let him go."

Franklin is already making $6 million a year, plus incentives. There's now…