Gifs are fun. They are perfect for this generation and their lack of attention span since they can tell a whole story in about 3-4 seconds. Most places, you can make your own gif of something you find funny and post. Not with baseball, however, no, sir. Without express written consent, you could not use anything from a baseball telecast that might grow the game for a younger generation.
Yet now - rejoice! Gone are the days of MLB’s draconian rules regarding their usage of gifs and videos that show action during an actual game. We’re now allowed to take snippets from these games and use them on social media!