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Kylie Kelce, Jason’s wife, gets her own Super Bowl sponsorship

One of the fan-favorite storylines coming out of Super Bowl LVII is Jason and Travis Kelce being the first brothers to compete against each other in the big game. And while that will be some of the focus down on the field, up in the stands, Kylie Kelce, Jason’s wife, will be trying her best not to go into labor. Kylie is 38 weeks pregnant and is actually bringing her doctor to the game just in case.

With all the attention her husband is getting this week, Kylie is getting a little bit of her own, with a sponsorship with Frida, who also took a full page ad to highlight her as the real MVP — Most Valuable Pusher — in this situation.