Cycling has become part of the urban landscape as a convenient and environmentally-friendly alternative to public transport in congested cities. But as more professionals take to two wheels, cycling accessories have become a boon market with enthusiasts spending more on clothing and fixtures than they did on the bikes themselves.
Various companies have stepped into the high-end market: Brooks England sells specialist saddles which can cost as much as €290 ($318) while clothing brand Mr Porter recently sold a dress suit designed by Incotex specifically tailored for cyclists at a price of $1,195.
According to research by Mintel, the U.