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Racetrack owner who posted about ‘Bubba Rope’ says he has lost all but 2 sponsors and had 7 employees quit

PINE HALL, N.C. — The owner of a North Carolina racetrack said he has faced death threats, lost employees and seen “all but two” of his sponsors evaporate after his social media post invoking the noose found in the garage stall of Black NASCAR driver Bubba Wallace.

Mike Fulp, who owns the half-mile, dirt-track 311 Speedway in Stokes County, told the Greensboro News & Record he knew his troubles from what he described as a joke were self-inflicted. Fulp’s post advertised “Bubba Rope” for sale on Facebook Marketplace the day after an FBI investigation determined the noose found in the Talladega Superspeedway garage had been there since at least October and was a coincidence, not a hate crime.