ORLANDO, Fla. (Jan. 28, 2019) - Orlando City SC appoints Pedro Franklin de Araujo as Senior Vice President of Marketing and Brand. Araujo will report directly to Chief Executive Officer Alex Leitão leading the brand and marketing strategy for the Club, its teams and its facilities.
“Pedro is a very important hire for our organization,” said Leitão. “We felt we’ve laid a good foundation to establish ourselves in an exciting and very fast-growing sports league in this country and, with Pedro, we’ve brought in a thought leader in the brand and marketing space who brings a fresh perspective to lead us through the next growth phase for the organization.