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NFL, union strike deal with Madden video game series through 2026

Sources say the deal is worth at least $1 billion to the NFL and $500 million to the players. The deal also includes at least $500 million in marketing commitments over the years.

The Madden game has sold more than 130 million copies since it started in 1989, making it one of two sports games — the other being Electronic Arts’ FIFA game — to sell more than 100 million copies.

It is not known how much John Madden, who was inducted into the Hall of Fame in 2006 as coach of the Super Bowl XI winning Raiders, made as part of the deal.