Chicago-area Nielsen numbers were up for the second week of “The Last Dance,” ESPN’s 10-part documentary on the Chicago Bulls’ 1997-98 championship season and the Jordan era with the franchise it ended.
Running unexpurgated on ESPN and sanitized on ESPN2, Episode 3’s 8 p.m. presentation averaged a combined 13.3 household rating in the Chicago market. That represents 13.3% of the market or roughly 433,100 area homes.
In tandem, those two hours Sunday averaged 12.6, up from 12.2 for the first two episodes, an improvement of roughly 14,650 homes, not counting late-night repeats, streaming or those who recorded the programs for later viewing.