Usain Bolt becomes a super hero in his latest commercial for longtime sponsor Virgin Media in the United Kingdom.
In previous ads, Bolt has coached a boy sprinter, raced a short, stocky man, raced “Insane Bolt,” with cameos from Ben-Hur and Bob Costas, and joined Mario Balotelli, Lexi Thompson and others in a Puma hot-tub commercial.
Bolt has made plenty of headlines this week, from training with his fourth soccer club across three continents this year to the 10th anniversary of his first world record to a ruling on the Olympic gold medal taken away from him due to a teammate’s doping.