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Minium: Conference USA Made a Major Upgrade to its Football TV Coverage by Luring the NFL Network

Like several Football Bowl Subdivision leagues, Conference USA has seen its TV profile and revenue dip since conference realignment in 2013 and 2014.

After losing schools such as Memphis, Houston, UCF, SMU and East Carolina, C-USA eventually lost its contracts with Fox and a series of cable networks, only to be picked up largely by lesser-known networks with less of a profile.

As a columnist at The Virginian-Pilot, I was a frequent critic of the league’s TV profile.

But C-USA commissioner Judy MacLeod and senior associate commissioner Kelly Carney, who handles most TV matters for the league, deserve a ton of credit for the work they’ve done to improve the league’s TV contracts.