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'The Hubbard Game': How OSU's Chuba Hubbard became the talk of Edmonton

STILLWATER — “The Great One” had a message.

Holding an Edmonton Oilers TV microphone, Wayne Gretzky spoke in a Twitter video message last week. He offered congratulations and encouragement to Canada’s newest star.

Hockey’s greatest player of all-time joined in the newly launched Heisman Trophy campaign for Oklahoma State running back Chuba Hubbard, a Sherwood Park, Alberta, Canada, native.

America listened as Stillwater and Edmonton beamed with pride. Hubbard’s hometowns made their Heisman statements.

“You never in a million years think Wayne Gretzky’s going to be shouting you out saying good job,” Hubbard said. “That guy’s … he’s like … you have Michael Jordan, you have Wayne Gretzky, you have Usain Bolt, all those guys that changed their sport.