It looks as if the Big 12 is thinking a little out of the box for its next commissioner hire.
The conference is finalizing a deal with Roc Nation Chief Operating Officer Brett Yormark to become commissioner, according to Sports Illustrated. Founded by Jay-Z, Roc Nation started as a record label but has since grown into myriad entertainment fields, including acting as a sports management company, overseeing the likes of LaMelo Ball, Kevin De Bruyne, Saquon Barkley and many more.
Should the deal go through, Yormrak, 55, would enter at a pivotal time in the conference’s history.