The new data for the 2016-17 school year were recently released, and Oklahoma State’s athletic department came in at No. 40 in total revenue, just $123 million behind No. 1 Texas. Hey, money can’t buy four of the last five, I suppose.
Here’s a look at the top 50 in revenue earned for 2016-17.
| Rank | School | Conference | Revenue |
|---|---|---|---|
| 1 | Texas | Big 12 | $214,830,647 |
| 2 | Texas A&M | SEC | $211,960,034 |
| 3 | Ohio State | Big Ten | $185,409,602 |
| 4 | Michigan | Big Ten | $185,173,187 |
| 5 | Alabama | SEC | $174,307,419 |
| 6 | Georgia | SEC | $157,852,479 |
| 7 | Oklahoma | Big 12 | $155,238,481 |
| 8 | Florida | SEC | $149,165,475 |
| 9 | LSU | SEC | $147,744,233 |
| 10 | Auburn | SEC | $147,511,034 |
| 11 | Tennessee | SEC | $145,653,191 |
| 12 | Oregon | Pac-12 | $145,417,315 |
| 13 | Florida State | ACC | $144,514,413 |
| 14 | Penn State | Big Ten | $144,017,055 |
| 15 | Wisconsin | Big Ten | $143,420,668 |
| 16 | South Carolina | SEC | $136,032,845 |
| 17 | Kentucky | SEC | $130,706,744 |
| 18 | Iowa | Big Ten | $130,681,467 |
| 19 | Arkansas | SEC | $129,680,808 |
| 20 | Washington | Pac-12 | $128,745,183 |
| 21 | Michigan State | Big Ten | $126,021,377 |
| 22 | Louisville | ACC | $120,445,303 |
| 23 | Nebraska | Big Ten | $120,205,090 |
| 24 | Mississippi | SEC | $117,834,511 |
| 25 | Minnesota | Big Ten | $116,376,862 |
| 26 | Clemson | ACC | $112,600,964 |
| 27 | West Virginia | Big 12 | $110,565,870 |
| 28 | Indiana | Big Ten | $106,139,192 |
| 29 | UCLA | Pac-12 | $104,106,646 |
| 30 | Arizona State | Pac-12 | $101,579,860 |
| 31 | Mississippi State | SEC | $100,062,237 |
| 32 | Missouri | SEC | $97,848,195 |
| 33 | Illinois | Big Ten | $97,447,731 |
| 34 | Rutgers | Big Ten | $96,883,027 |
| 35 | North Carolina | ACC | $96,551,626 |
| 36 | Kansas | Big 12 | $95,251,461 |
| 37 | Maryland | Big Ten | $94,881,357 |
| 38 | Colorado | Pac-12 | $94,226,111 |
| 39 | Virginia | ACC | $92,865,175 |
| 40 | Oklahoma State | Big 12 | $91,644,865 |
| 41 | Arizona | Pac-12 | $90,976,758 |
| 42 | California | Pac-12 | $90,976,576 |
| 43 | Texas Tech | Big 12 | $88,804,476 |
| 44 | Virginia Tech | ACC | $87,427,526 |
| 45 | Kansas State | Big 12 | $86,081,528 |
| 46 | Purdue | Big Ten | $84,841,133 |
| 47 | North Carolina State | ACC | $83,741,572 |
| 48 | Utah | Pac-12 | $83,672,639 |
| 49 | Connecticut | AAC | $83,374,223 |
| 50 | Iowa State | Big 12 | $82,659,447 |
A total of 31 schools brought in $31 million in revenue in 2016-17, but Oklahoma State was not among them.