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Five Thoughts on Oklahoma State’s $37.7 Million Payout from the Big 12

It got buried a little bit last week, but the Big 12 released its 2019-20 school year revenue numbers, which — despite the global pandemic — were fairly encouraging. Following distribution of $38.8 million in 2019-20, revenue to each school dropped just $1.1 million to $37.7 million over this last year.

I’ve put together this chart — which took more man-hours than I care to admit with more references at the bottom than I imagine are required in the average dissertation at Oklahoma State — to help contextualize some things about this revenue distribution. The Big 12 is the first conference to report 2019-20 numbers, and the ACC and Pac-12 still haven’t reported 2018-19 as far as I’ve seen.