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Dorial Green-Beckham and How the Unknown Can Create Value

“The oldest and strongest emotion of mankind is fear, and the oldest and strongest kind of fear is fear of the unknown” – H.P. Lovecraft

The Fall From Greatness

Let’s go back in time; the date is January 1st, 2014 and Missouri has just beaten Oklahoma State in the Cotton Bowl, finishing the season 5th according to both the Associated Press and Coaches polls. In that game, Dorial Green-Beckham, then a true sophomore, recorded a modest 4 catches for 53 yards, capping a season in which he totaled 59 receptions, 883 yards, and a whopping 12 touchdowns.