The Ohio State football rivalry with TTUN was defined by Woody Hayes and Bo Schembechler. Woody and Bo gave the rivalry a national cache that it had lacked before the Ten-Year War. Both programs are better off because of that period of history.
Recently, TTUN decided to hire Bo’s son Shemy Schembechler. He had been hired as the Assistant Director of Recruiting. Jim Harbaugh decided that he wanted someone from that historical past to be involved in the program today. That didn’t last long.
Soon after his hiring, people found tweets that he had liked that had racial connotations.