There were many changes in the landscape of college sports during the 14 months in which recruits weren’t allowed to make campus visits due to the COVID-19 pandemic, and the biggest one might be the change that’s expected to go into effect next month: NCAA athletes finally being allowed to make money off of their name, image and likeness.
As Ohio State welcomes visitors back to campus throughout the month of June, the NIL opportunities that athletes could have by playing for the Buckeyes will be a big part of Ohio State’s recruiting pitch.
Erin Dunston, Ohio State football’s director of on-campus recruiting, expects it to be a frequent topic of conversation between Ohio State’s staff and recruits going forward.