The landscape of college sports continues evolving.
With the House settlement approved, revenue sharing is getting underway and new NIL structures that allow for athletic departments to manage their own athletes' NIL are in place. In a proactive move, Ohio State formed the Buckeye Sports Group in partnership with Learfield to do exactly that, while connecting athletes with NIL opportunities.
Things are changing in Ohio State's administration as well, with longtime communications director and football sports information director Jerry Emig announcing his March retirement on Thursday. Buckeye athletic director Ross Bjork then met with the media on Thursday to talk about all that's changing.