Fansided · Jul 24, 2025
Ohio State AD needs to reverse course on NIL collectives after making a big mistake
The Ohio State football program hasn't been able to land some key recruits this cycle due to NIL mismanagement. They are now changing their philosophy.
Sept 7, 2024; Columbus, OH, USA; Ohio State athletic director Ross Bjork (left) walks into Ohio Stadium before the Buckeyes' 56-0 win over Western Michigan. | Lori Schmidt / Columbus Dispatch / USA TODAY NETWORKThe Ohio State football program has had a clear philosophy when it comes to NIL over the last couple of years. They will not pay incoming recruits a massive amount of NIL money. It has been something that Ryan Day and Ross Bjork have been preaching since NIL became legal.
