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How Ohio State Landed the Nation's No. 3 Recruiting Class by Avoiding a Sell, Sell, Sell Pitfall

At one point in his career, Ryan Day spent time around a coach who slapped a book on his desk detailing how to close a sale.

Maybe it was “Art of the Deal.” Maybe it was the hardcover version of “Glengarry Glen Ross.” Day never said what specific book it was. Just that it taught him something valuable about recruiting.

“It’s not about getting a sale,” Day said. “That’s not what recruiting is.”

Trying to sell, sell, sell and finesse your way into a signature is becoming an extinct form of successful recruiting, to paraphrase what Day said on Tuesday – just moments after the Buckeyes had clinched a top-five nationally ranked class in his first go-round as head coach.