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Board OKs Coliseum naming rights deal with Ring Central

Bay City News

OAKLAND — There will be a new ring to the aging Oakland Coliseum’s name, as the board that oversees the Coliseum complex’s operations voted unanimously on Friday to approve an agreement calling it the Ring Central Coliseum.

The deal approved by the Oakland Alameda County Coliseum Authority calls for Ring Central, a communications firm based in Belmont, to pay $1 million a year for the next three years and gives it the option to renew the deal for a fourth year.

The Coliseum, which is the home of the Oakland A’s and the Oakland Raiders, has been without a corporate name since Overstock.