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Chelsea confirm £40m Infinite Athlete shirt sponsorship deal

Related Topics: Chelsea FC, Chris Jurasek

Chelsea have confirmed a shirt sponsorship deal with sports technology company Infinite Athlete until the end of the 2023-24 season in a deal worth a reported £40 million ($49m).

The west London club started the campaign without a shirt sponsor following the expiry of a deal with telecoms group Three.

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The logo of Infinite Athlete -- which offers an integrated platform covering everything from broadcast viewing to athlete performance -- will appear on the front of the Chelsea men's and women's teams' playing kits and training kit sleeve, the club announced on Saturday.