If you read about or listen to anything involving the broader world of the NBA you will not likely see a lot about the Chicago Bulls. The Bulls exist in a phantom zone of NBA discourse, seemingly content to win between 35-40 games each season, lose in the Eastern Conference play-in tournament, and endure in a stasis of sub-mediocrity in a league where every other team in their position would be losing games operatically in an attempt to get bailed out by a set of numerical combinations.
This is nothing new. The Bulls have been largely bad, incompetently run, and cheap in a nonsensical Reinsdorfian way for most of the twenty-first century, But under the Arturas Karnisovas/Marc Eversley regime, the Bulls have done something they had never accomplished under their previously bad front office– they are no longer funny.