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A look inside the millions of dollars universities in Texas are spending to find elite recruiting classes

Building elite college football programs takes money.

To sign a coach to a record-breaking deal, upgrade a practice facility or renovate a stadium, large amounts of capital are required. That goes for recruiting, too.

When it comes to spending money on talent acquisition, the gap between the state’s two richest athletic departments and everyone else has grown even wider. Schools around the country will begin to finalize their 2019 recruiting classes when the signing period reopens on Wednesday.

During the 2017-18 school year, Texas and Texas A&M continued to significantly increase their recruiting spending while others around the state either saw a slight bump or a decline.