Back in March the University of North Carolina football program officially announced a new partnership with Jordan Brand.
The program will become the second football team sponsored by Jordan Brand, joining the University of Michigan.
Michael Jordan himself was in attendance for UNC’s basketball win over Duke to make the announcement and by now you’ve heard “The Ceiling is the Roof” quote that has created plenty of t-shirts.
But with the new partnership comes new Jordan Brand gear.
On Wednesday, head coach Larry Fedora held a special meeting with the football team to reveal a surprise for the players.