Michael Jordan. The name resonates in one way or another with just about every person on the planet. The most renown athlete in the history of the world, Jordan made an entire generation of kids want to “be like Mike”, and set the gold standard in the NBA that, in the eyes of most, no current or future player can ever match.
He’s also put shoes on the feet of millions upon millions of people in the years since. The impact that he’s had on the game of basketball and popular culture are evident, given that his brand continues to grow despite the fact that he hasn’t played a game since 2003.