Artificial intelligence (AI) has been a buzzword in the business world for a while now, and it’s not hard to see why. With the ability to automate repetitive tasks, analyze vast amounts of data, and even make predictions, AI has the potential to revolutionize many industries, including customer relationship management (CRM).
CRM is all about building and maintaining relationships with customers, and AI can help businesses do this more effectively. By analyzing customer data, AI can help businesses understand their customers’ needs and preferences, allowing them to tailor their marketing and sales efforts accordingly. AI can also help businesses automate certain tasks, such as sending follow-up emails or scheduling appointments, freeing up employees to focus on more complex tasks.