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Can the NHL avoid disaster in new esports initiative?

On some nights, J.T. Brown is a right wing with the Anaheim Ducks. On other nights, Brown is a pink, anthropomorphic bear, climbing atop suburban houses to take out opponents with an array of high-tech weapons.

Brown, 27, is one of the National Hockey League's most prominent gamers, with his own Twitch channel where fans can watch him play games like "Fortnite." He's part of a competitive gaming boom that saw esports earn over $1.5 billion in revenue last year, with hundreds of millions of users. "League of Legends" alone claims 84 million active players.