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LeBron James Can Play in Whatever Shoes He Wants. Why Can’t Odell Beckham Jr.?

Jack Dempsey/Associated Press

The N.F.L. changed its rules in 2017 to give players more ways to express themselves through what they wear. Within reason.

Players could wear customized cleats. In any colors they wanted!

That is, as long as the designs were not political or offensive in any way. And as long as the shoe brand in question was sanctioned by the league. Oh, and they could only wear those cleats … during warm-ups. Once the game started, it was back to the same colors that their teammates were wearing.

On Sunday against the Denver Broncos, Odell Beckham Jr.