Newcastle's front-of-shirt sponsors Sela have revealed a special new kit that they hope will improve the matchday experience for deaf fans.
The new shirts, which will be worn by fans and mascots who are deaf or have hearing loss at Saturday's match against Tottenham at St James' Park, contain haptic technology, which creates the experience of touch by applying vibrations.
This will allow deaf supporters to experience the atmosphere at St James' Park for the first time.
Sela have committed to providing the technology for all of Newcastle's future home games, and have pledged to donate the sponsorship money from Saturday's match to RNID, a charity that aids people across the UK who are deaf, have hearing loss or tinnitus.