The New York Yankees announced Thursday that they have invested in Vision Esports, the parent company of Echo Fox, Twin Galaxies and Vision Entertainment. The partnership allows the Yankees to enter esports in League of Legends, the first-person shooter market and the fighting game community through Echo Fox.
According to a statement, the Yankees aim to bring their experience in marketing, sales and partnership to promote growth within Vision Esports.
"The New York Yankees are thrilled to partner with Vision Esports and its diverse portfolio of esports companies," Hal Steinbrenner, New York's Managing General Partner and Co-Chairperson, said in a statement.