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How Aaron Judge is using star power to clean up social media

Modal Trigger

Aaron Judge takes a photo with children from an initiative called #ICANHELP which is a group dedicated to combating the toxicity of social media.

OAKLAND , Calif. — “You can’t hit.”

“You have no talent.”

“You will never amount to anything.”

These are not actual tweets that Aaron Judge reads in a recently launched public service announcement. Yet they’re real. They’re what he and every other professional athlete encounter routinely on social media.

If you’ve stuck even one figurative toe into the filthy swamp that social media can be, and if you know of Judge’s background and perspective, then you can understand why the Yankees’ currently injured right fielder chose combating that negativity as his first notable cause.