Elite Sports NY · May 21, 2021
Alex Rodriguez latest hustle includes men’s makeup line
The former New York Yankees star is further expanding the business empire he’s built in retirement.
Alex Rodriguez is always on the lookout for the next hustle.
He does color commentary for ESPN. He owns a UFC Gym franchise in Florida. Just recently, Rodriguez and former Walmart executive Marc Lore purchased the NBA’s Minnesota Timberwolves for $1.5 billion.
Now, the former New York Yankees star is getting into the skincare game. Per Elana Fishman of the New York Post, Rodriguez has launched a line of men’s makeup through the company Hims & Hers. The signature product is a concealer stick called the Blur stick, essentially men’s cover-up.