The mission is a daunting one, and many who have adopted or studied this franchise through the decades will undoubtedly consider it impossible.
Same Old Jets has been a haunting, derisive albatross around the strangulated necks of the New York Jets for far too long, and not even Bill Parcells could break free of it, hard as he tried.
Every critical move the Jets made during their offseason of upheaval — hiring head coach Adam Gase, signing Le’Veon Bell, hiring general manager Joe Douglas — was made with a vision in mind that one day will bury Same Old Jets and plant SAM Old Jets in the football world’s consciousness.