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Heisman Trophy winner Joe Burrow electrifies LSU -- and all of college football

A WOMAN DECKED out in a purple-and-gold sequin dress, looking for all the world like a Mardi Gras disco ball, is trying to be stealthy. She nudges her companion, lest she miss this incredible stroke of good luck, to show her who's standing right there across the sidewalk. The friend, whose fandom is less flashy -- just an LSU No. 9 jersey for her -- looks up to find a mass of 30 or 40 people milling around a white canopy, mostly wearing No. 9 themselves. She doesn't even offer the courtesy of pretending not to stare.