The New Orleans Saints gave rookie wide receiver Tre'Quan Smith two jersey numbers from which to choose after drafting him this spring, No. 10 or No. 18.
No. 10 was a popular Saints jersey among fans from 2014-16 because it belonged to wide receiver Brandin Cooks, a first-round pick in 2014 who is now on the Los Angeles Rams.
Smith knew that picking No. 10 would heighten the public's expectations because some people might see the number and hope he could produce like Cooks, who eclipsed 1,100 receiving yards in 2015 and 2016 with the Saints.