The Patriots are worth around $1.3 billion more than they were last year, according to sports business outlet Sportico, but that did nothing to change their spot in this year’s rankings of the most valuable NFL franchises.
For the third year in a row, the Patriots finished fourth on Sportico’s list. They trailed the Cowboys, Rams, and Giants this year. New England was ranked No. 2 back in 2022.
The Cowboys have been steady at No. 1, holding that spot for five years in a row. Sportico estimates the Dallas franchise is worth $12.8 billion, roughly double the $6.