The College of Business at the University of Nevada, Reno is adding a new undergraduate sports management minor, under the direction of former Wolf Pack athletic director Cary Groth.
The Sports Management minor is available to all university undergraduate students. Graduate students can take the courses as electives within their graduate programs.
A Nevada news release reported that the North American sports market generated more than $73 billion in 2019 and is growing at an average of 3 percent per year.
Nevada's new 18-credit hour minor will provide students with an overview of business behind the sports industry at all levels – from community sports commissions to intercollegiate athletics to professional sports organizations – focusing on the business side of the industry.