With the arrival of the new NIL and the revenue-sharing era, it's been natural to wonder just how much the Nebraska football team is spending. And how that compares to their rivals. However, while there are reports here and there about how much an athlete is making or how much a school is spending, there's very little actual confirmed data.
It turns out, hiding how much a player is making and how much a school is spending is almost uniformly intentional. A new report used the Huskers as the most prominent example of this approach. Daniel Libbit of Sportico said that NU, and several other schools, considering what they're spending and on whom amounts to data that could cause "competitive harm" if it were publicly available.