USC Trojans quarterback Caleb Williams' first week on campus includes some of the typical trappings of college life. He has papers due on art history, ageism and cultural dance. He's introducing himself to new teammates, hunting for a new apartment and got cleared to work out in time for a team run on Monday.
There are also aspects of Williams' transfer from Oklahoma that aren't covered in any collegiate handbook. He appeared on "Good Morning America" on Wednesday, plans to attend the Super Bowl in Los Angeles this weekend and announced a third name, image and likeness (NIL) deal -- this one with Ac+ion Water -- this week.