HOW TO FEIGN AN INTEREST IN THINGS THAT AREN'T FOOTBALL

Generating internet content is hard these days. You've got to be quick, nimble and responsive - reacting to fast-moving trends and a non-stop cycle of news and happenings. You've got to engage readers and grab eyeballs in an ever-more-crowded marketplace. Most of all, though, you've got to make people mad.

One seemingly-limitless wellspring for the precious Hate-Click/Hate-Share/Hate-Reaction-Thinkpiece is the "How To Conform To A Terrible And Outdated Stereotype" advice piece! There's one making the internet rounds this week, and I'll opt out of linking it here because it's garbage like all the others, but the premise is such: Women, you can fake an interest in football to get a man, and…