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How Recruiting's Two Media Giants Built an Entire Corner of the Internet Around Hope

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  • College football is built for Internet overanalysis, and its dueling recruiting news empires have changed the industry with the coverage the diehards crave.

At the turn of the century, sports on the Internet were a novelty. Games were broadcast exclusively on television. Newspapers were the most reliable source of written content about a fan’s favorite team, and their websites were still rudimentary at best. For a time so relatively recent, it can seem like another world of sports media consumption, and it would have been impossible back then to imagine what sports on the Internet would look like today, each with its own weird and expansive online community.